Rita brings with her, extensive experience in both B2B and B2C marketing.
Previous experience has been fascinating and diverse, including Head of Marketing for a global shoe brand!
Working across many disciplines, Rita managed projects which involve strategy, customer experience, sponsorship, loyalty programmes and public relations.
Of late, you will find Rita involved in social and digital media projects for a variety of clients.
With Nickleby, those diverse skills have enabled her to initiate a strategy involving those multi-faceted elements of marketing; and of late Rita has represented Nickleby’s clients with technical product features in top-branded car editorials, as well as reaching out internationally.
Market research is a speciality of Ritas’ with Nickleby, particularly seeking out those key business or important individual contacts.
Recent Nickleby Accessory providers in the UK and EU have all benefitted from Rita’s input, where customer relations are held in high regard.